Be honest, when was the last time you Googled your business? What about the last time you took a look at your Google My Business (GMB)? GMB is a free tool that, used well, will help promote your business and shine some additional #Googlelove on what you do. In this workshop we’ll take a look at how to maximise your SEO rankings with GMB, showing you how to make your profile stand out from the crowd. We’ll optimise your profile and discuss ‘hacks’ you can use that many other business don’t even know!